GLIMS Journal of Management Review
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Esti Ismawati1
, Eri Fatarina2, Sari Purnavita3, Bukhori Muslim4, Syukrina Rahmawati4, Muhammad Ramli5, Agus Supinganto6, Getah Ester Hayatulah7 and Bayu Indrayanto1
1 Widya Dharma University, Klaten, Central Java, Indonesia
2 Universitas 17 Agustus 1945 Semarang, Central Java, Indonesia
3 Politeknik Katolik Mangunwijaya, Semarang, Central Java, Indonesia
4 Universitas Nahdlatul Wathan, Mataram, West Nusa Tenggara, Indonesia
5 Universitas Hamzanwadi, Selong, West Nusa Tenggara, Indonesia
6 STIKES YARSI Mataram, West Nusa Tenggara, Indonesia
7 Universitas Krisnadwipayana, Jakarta, Indonesia
The transformation of rural communities on Lombok Island, West Nusa Tenggara (NTB, Indonesia) through education and tourism has made a significant contribution to improving the welfare of the local population. This research aims to explore what and how this transformation occurs. Lombok was chosen because it is included in the Super Priority Destinations (DSP) and the Indonesian Ministry of Tourism and Creative Economy has implemented a free Cleanliness, Health, Safety and Environment Sustainability (CHSE) certification program for the tourism industry in Lombok. Qualitative methodology was used in this research. Data were obtained through observation techniques, semi-structured interviews with the Deputy Governor of NTB, the head of the NTB regional research agency, and Focus Group Discussions (FGD) between MSME representatives and researchers in the Bilebante tourist village, Central Lombok. Qualitative data were analysed regarding community transformation related to education and tourism. Supporting data is taken from the Central Statistics Agency (BPS). Several informants were involved to explain how the involvement of education and tourism in the transformation process had a positive impact on their welfare. The results show that Lombok’s regional income (including education and tourism) has increased, where indicators of physical progress can be seen, namely modern Islamic boarding school education and Lombok tourism which is increasingly known to the world.
Transformation, society, education, tourism, Lombok
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